Hi there! I'm Ellyssa Kroski, a Reference Librarian at Columbia University, an information consultant, writer, speaker, and LIS instructor. I blog at InfoTangle and iLibrarian. Can't wait to see everyone there!

At a recent German Day Parade party
Workshop 7 — Improving Web Site Access: Card Sorting A–Z - Saturday, October 27th 1:30 p.m. – 4:30 p.m.
Web users spend an average of 8–10 seconds and three clicks on your Web site looking for what they need before they get frustrated and click away. Whether you are developing a new Web site or redesigning an existing one, it is imperative to determine an intuitive and usable navigational structure and taxonomy for your user community. Card sorting is a technique used in the information architecture field to determine a classification scheme that speaks to your user population. Discover how to use this quick and inexpensive technique to understand how your users think about your Web site and its content. Learn how to run both an open and a closed card sort, analyze the results, and make recommendations based on your data. This workshop explores both online and offline card-sorting techniques as well as analysis software. Make sure your information is findable and increase usability by involving your users in the process of designing your Web site — they will thank you for it!
| Time | Details |
| 12:30 pm | Arrive in San Jose |
| 1:30 pm | Happy Hollow Zoo to see the meerkats! |
| 5:00 pm | Drive to Monterey |
| 7:00 pm | Dinner |
| 8:00 pm | ??? |
| Time |
Details |
| 11:30 am | Brunch |
| 1:30 pm | Card Sorting Workshop |
| 5:00 pm | Dinner |
| 6:00 pm | ??? |
| Time |
Details |
| 9:00 am | Breakfast |
| 10:00 am | 17 Mile Drive |
| 11:00 am | Carmel |
| 12:00 pm | Lunch |
| 7:00 pm | Dinner |
| Time |
Details |
| 8:00 am | Breakfast |
| 9:00 am | Keynote |
| 10:15 am | Session B101 — Online Marketing for Libraries |
| 11:15 am | Session D102 — Strategic Approaches to the New Academic Library |
| 12:00 pm | Lunch |
| 1:15 pm | Session D103 — The Library 2.0 Process Toolkit |
| 2:15 pm | Session D104 — MySpace & Facebook: Pros & Cons |
| 3:15 pm | Sessions B105 & B106 — Integrating Libraries & Communities Online |
| 5:00 pm | Exhibit Hall Grand Opening Reception |
| 6:00 pm | Dinner |
| 7:00 pm | Drive to San Jose airport |
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